Most freelance writers today have a website to showcase their work and attract clients and many also have a blog attached to the website. But how do you keep your blog going when there is paid work to be getting on with especially if your blog isn’t making you money yet?
Here are five tips to help you keep your freelance blog on track.
1. Set a Deadline
You probably have deadlines for all the paid work you do for clients so why not set deadlines for your own blog as well.
You could make up your own deadlines, say write a post by the third Monday of each month or write 5 posts by the end of the month or find an external source to create a deadline for you. Perhaps ask a friend relative to set a deadline by which they expect to be able to read a post by, or team up with a blogging buddy and ask them to set you a time limit.
2. Challenge Yourself
Blog challenges are very popular, and you can often find one going on around the online blogging community.
Challenges normally involve writing a certain number of blog posts in a specified time such as one a day for a month. This can be a great way to kick start your blog, and build up copy as well as getting your blogging momentum going. Many blogging challenges include blog prompts to give you ideas for each post.
3. Plan and Schedule Stuff
In order to meet deadlines for freelance assignments and keep on top of everything else life deals you scheduling is a must. A little bit of time spent planning can go a long way to helping you keep things running on track. Take some time to plan for all the different things you need to do including paid work for clients, blog posts for your own website, family events and household chores.
Planning some ideas for your blog can also help you keep running smoothly, because you have an idea of where your blog is going in the near future.
Make sure you schedule some time for those boring admin tasks as well. There is no point in writing a stunning blog post only to find that your blog isn’t working properly because you haven’t made time to keep up with behind the scenes admin.
4. Make Use of Your Downtime
Even the busiest freelance writers can find themselves with a quiet period every so often. Maybe your main clients are slowing down for summer or Christmas or maybe you are between contracts. Whatever has caused your downtime, as well as using it for marketing you can also use it to work on your blog.
If you have some spare time think about trying to write a bunch of blog posts all in one go. That way you will have a stock of posts you can post at regular intervals when you are too busy to write at another time. Make sure the posts you are writing contain evergreen content so it does not matter if you don’t post them for several months.
5. Reward Yourself
We all like to feel good and have a treat now and then, so if you have been working hard and managed to create regular blog content alongside your paid work then don’t be afraid to give yourself a pat on the back. Maybe take a little time off to recharge your batteries, or if your blog and website bring you a new client then treat yourself to a present with some of the money you earn from that client.
All the time blogging is fun, you will be more likely to want to continue with it.